最近，Alipay Plus合作扩大了在香港的服务，现在可以在全香港超过90%的商户进行扫码支付，涵盖了餐馆、零售店、便利店等，无需再担心找换货币的问题。
ล่าสุดจับมือ อาลีเพย์พลัส ขยายบริการในฮ่องกง สามารถสแกนจ่ายที่ร้านค้ากว่า 90% ทั่วฮ่องกง ครอบคลุมทั้งร้านอาหาร ร้านค้าปลีก ร้านสะดวกซื้อ ฯลฯ หมดกังวลเรื่องการหาที่แลกเงิน
Ms. Monpasini Nakapanant, Joint Managing Director of Ascent Money Co., Ltd., a leading digital financial services provider in Southeast Asia, revealed that Hong Kong is currently one of the most popular destinations chosen by Thai tourists for travel, offering a multitude of activities such as enjoying breathtaking scenery and iconic tourist attractions, shopping, dining, and visiting religious sites. This year, it is anticipated that no less than 500,000 Thai tourists will visit Hong Kong, making them the second-largest group of tourists from the Southeast Asian region.
In collaboration with Alipay+, a mobile payment platform developed by Ant International, the company now enables Thais to use the TrueMoney app via Alipay+ for payments in Hong Kong, enhancing the tourism experience with convenient, secure, and seamless transactions through scanning to pay, covering over 90% of merchants across Hong Kong.
Ms. Monpasini further stated that the partnership between TrueMoney and Alipay+ not only facilitates tourism but also promotes sustainable travel by easily connecting Thai tourists with small and medium-sized businesses in Hong Kong through the AlipayHK network. Merchants can instantly accept payments via the TrueMoney app without needing additional investment in new systems, thereby creating new opportunities and enhancing the efficiency of digital technology-driven sales promotions for these small-scale businesses.
Presently, TrueMoney has expanded its international payment services to over 40 countries worldwide, including China, Japan, South Korea, Singapore, Malaysia, Australia, Belgium, Germany, France, and others. This expansion offers travelers convenience and security in foreign payments without currency exchange, simply by downloading, registering, and topping up the TrueMoney app easily. To make a payment, users just need to open the QR code on the TrueMoney app, select the country, and scan to pay at any merchant displaying the Alipay+ logo.
从这段泰国新闻中，作为一位中国外贸从业人员，可以捕捉到以下商机：
1. **数字支付合作机会**：Ascent Money 与 Alipay+ 的合作展示了泰国用户在海外旅行时对便捷数字支付的需求。如果你的企业涉及金融科技、支付解决方案或旅游相关的支付服务，可以考虑与类似的数字支付平台建立合作，为中国市场提供针对泰国游客的无缝支付体验。
2. **拓展泰国旅游市场商品与服务**：鉴于今年预计有至少500,000名泰国游客访问香港，且他们偏好使用TrueMoney通过Alipay+进行支付，中国的商家特别是旅游景点、餐饮、零售和宗教文化相关商户，应考虑接入Alipay+系统，以吸引并方便这部分消费者，增加销售额。
3. **面向中小企业的跨境支付方案**：TrueMoney与Alipay+的合作不仅便利了消费者，也为香港的中小企业提供了无需额外投资即可接受泰国游客支付的途径。中国的中小企业可以通过类似合作模式，开发适合泰国游客的支付解决方案，促进跨境销售，尤其是在旅游纪念品、特色商品等领域。
4. **推广中国旅游目的地及服务**：鉴于TrueMoney用户可以在全球多个国家和地区使用其服务，中国企业可以与TrueMoney探讨合作，将中国的旅游目的地、酒店、餐厅等服务推广至泰国市场，利用其平台的国际用户基础吸引泰国游客来华消费。
5. **跨境电商合作机会**：TrueMoney国际支付服务已覆盖包括中国在内的40多个国家，这对于中国的跨境电商而言是一个潜在的市场入口。可以考虑与TrueMoney合作，简化泰国消费者的跨境购物支付流程，促进中国商品在泰国市场的销售。
综上所述，这段新闻透露出泰国游客对数字支付的高度依赖以及跨境旅游消费的增长趋势，为中国企业提供了在支付技术合作、旅游服务优化、跨境电商拓展等多个方面的商业机会。
泰语原文链接：https://www.dailynews.co.th/news/3674311/